Is design too important?

I love this question. Is design too important to be left only to designers? It is a question that has been posed by Bruce Nussbaum at Business Week. http://www.businessweek.com/innovate/NussbaumOnDesign/archives/2009/06/is_design_too_i_1.html

In this post he quotes Anne Burdick who takes up, quite eloquently, that if designers don’t expand their thinking about design then others will do it for them. This is the same threat to a particular herd that has been felt before by, for instance, artists are threatened by patrons buying primitive art, ‘real’ musicians are threatened by folk music and so on. Now Designers are being threatened by sites promoting non-designers.

So if you can get around the absolutely whacko design of yellow and orange text and reverse video colour schemes then you should find the speech and supporting movies on the place of design pretty interesting.
http://www.burdickoffices.com/Design-wo-Designers/

So here is a question for you. What is the difference between a designer and a non-designer?

More Business Improvement Articles from Redbean

Leave a Reply

* = required field.

Note: Generic note about posting comments...